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Macromedia/Adobe

Technical Lead/Architect and Principal Applications Engineer, Macromedia/Adobe
Project Overview
I was hired as a contract flash developer for the Macromedia website, and gradually worked my way up to Technical Lead on a product designed for feature phones.




My Contributions
I started as an individual contributor developing key parts of the Macromedia.com flash experience. After a few years I transitioned into management, where I have been ever since. An important part of my role was to collaborate very closely with design on final implementations as well as concept prototypes.

FlashCast
Technical Lead/Architect
2005-2007
Technical Lead/Architect for FlashCast, a client/server solution for mobile devices pre i-phone, which caches content on the device for quick retrieval by the user. I was responsible for leading development of product system UI, FlashCast Content ("channels"), sample content templates, and extensive supporting documentation. Service launched summer ‘08 on Verizon Wireless and worldwide shortly thereafter.

I managed a group of 5 channel developers to ensure on-time delivery of 20 channels on the Verizon Dashboard, the largest FlashCast deployment in North America. I architected the channel framework used worldwide by FlashCast channel developers and developed content channels with large 3rd-party content providers (MTV, Disney, FOXSports, IGN).
Various views from FlashCastVarious views from FlashCastVarious views from FlashCastVarious views from FlashCastVarious views from FlashCast
Sample screens from Macromedia FlashCast, Verizon implementation channels
Macromedia.com
Principal Applications Engineer
2002-2005
Lead Flash/Flex developer for the Macromedia corporate website, as well as internal and external applications and tools. Responsible for developing applications using the most up-to-date (including prerelease) versions of Macromedia software and reporting to the application teams on issues/challenges faced. Mentored/Tutored less-experienced developers in design patterns and OO principles.

Development done in Flash, Flex and Coldfusion. Lead Flash developer for Macromedia’s online RIA framework including the Flash store, which posted a 12% higher conversion rate than HTML-based store. Contributed content for Macromedia Devnet on issues pertaining to advanced Flash and Flex development.
Various views from the Macromedia websiteVarious views from the Macromedia websiteVarious views from the Macromedia websiteVarious views from the Macromedia website
Views of various Macromedia website designs .